Packaging Design That Dominates the Shelf
Why Packaging Matters
Your Packaging is Your Silent Salesman. Make it the Best Performer on the Team.
Packaging is the most important marketing tool of your brand in the modern overcrowded market environment. Your product has less than 3 seconds to interrupt the eye-level of a customer in a supermarket aisle. If your Packaging fails, you don’t get sales.
At New Communication we don’t create beautiful boxes. We develop high performing business properties. We use consumer psychology with advanced technical expertise to make your packaging bring sales for your business.
It is either a new FMCG product you are launching, updating an older packaging or getting a product packaging export-compliant to new markets, our strategy will make sure that your product stands out.
Your brand starts with your packaging.
Modern packaging should not just be able to shine on the shelf, it should be able to address the practical needs and mirror the emotions of the customer.
- Shelf Impact: Packaging that stands out in the supermarket aisle. We ensure that the packaging is not only seen but most importantly is understood, so that it gets grabbed by consumers and leads to purchase.
- Sustainability: We help you select eco friendly materials, that achieve a sustainable packaging but also keep the same structure as before.
- Regulatory Compliance (EU/FDA): We can integrate regulatory requirements into the packaging, while keeping the same layout. Nutrition tables, claims, regulations, export mandates can all fit without a problem.
- Technical Development & Feasibility Testing: We are the ones that close the gap between creative vision and manufacturing – printing. We work together with printers and suppliers to ensure the final product is durable, has correct colours and most importantly is cost-effective.
We approach packaging as a business strategic tool that brings sales.
Our team can take your initial idea to production making sure your packaging is unique, useful, and commercially fit.
We have the expertise to create packaging solutions for a wide range of industries and product types, each with its own specific demands.
Browse our recent packaging design projects to see how we've helped businesses just like yours.
With over 30 years of experience in the industry, we bridge the distance between industry and design
Packaging is more than a box. It’s the first impression.
Most agencies stop at the PDF. We go to the factory floor. We have 30 years experience of knowing the constraints of flexography, packaging materials, rotogravure and offset printing. Our design is based on the ultimate production process that is cost efficient.
We design for ROI. The measurement of success used by our clients is the number of listings obtained, shelves space acquired, and sales volume achieved.
We have supported many brands to sell in global markets (USA, Germany, UK, Middle East, Asia). We understand how to design successful packaging so that your product will feel like it is authentic and accessible to foreign consumers.
Your product deserves to stand out. It’s time to transform your vision into a packaging design that grabs attention on the shelf and wins over customers. We’re ready to help you every step of the way.